Barbara Kruger is a conceptual based artist from Newark NJ.  Her work uses everyday imagery, often iconic subjects, to speak to the objectification of women in media and the miscommunication between men and women.  I also believe that she speaks to the consumer culture in which the media controls the remote.  Printed images in magazines and advertisements on tv can effectively control an entire culture and help them to believe just about anything, from the cleaning habits of women to the evil ideas of democrats.  Kruger leaves a lot to interpretation, so much so that just about any silly advertisement  idea can be inserted.